PODCAST: S2:EP20–Danielle Berman, Tackle What’s Next

Join us for S2:EP20 of the Sports Philanthropy Podcast as Danielle Berman, Tackle What’s Next, sits down with our host, Roy Kessel, to discuss the challenges #SportsPhilanthropy organizations have in a time of crisis. From communications to stakeholder engagement to activities for young athletes, the COVID-19 crisis has created new problems for every type of organization.

Danielle has dedicated her career to helping athletes understand their potential. Her focus on the athlete as an individual rather than a cog in the sports industry machine has created unique opportunities and impact in the sports space.

She has worked primarily with athletes, both current and retired, for nearly a decade and is passionate about helping them achieve their goals outside of sport.

Danielle also founded Tackle What Matters to educate athletes and nonprofits on how to work together to create social impact. 

Danielle Berman joins our host Roy Kessel on S2:EP20 of the Sports Philanthropy Podcast


  • 00:30 Background and education
  • 02:30 Prior work at Brewer Group
  • 06:30 Importance of authenticity
  • 10:00 How athlete’s are trained to use their voice
  • 11:30 Training athletes to make an impact
  • 18:00 Partnership with athletes
  • 20:30 Starting your own nonprofit
  • 25:30 Building a brand and a relationship with athlete
  • 28:00 Name, Image, Likeness issues and control for NFP
  • 31:00 Comprehensive risks
  • 34:00 Last duration of a nonprofit
  • 35:00 Bringing in the expertise
  • 37:00 Athletes from other communities
  • 39:30 What ties athletes to a particular cause
  • 43:00 Danielle as Commissioner of MLB

Website & Social Media Links:

Roy Kessel

Roy Kessel

Roy Kessel is the Founder of the Sports Philanthropy Network. Roy has worked in the sports business world for over 20 years including serving as an instructor in Northwestern University's graduate Sports Management Program. Having served as a sports lawyer representing athletes, entrepreneurs and start-up businesses, Roy has extensive experience helping organizations improve their strategy, marketing, communications and leadership development.
Sports Philanthropy Network

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