Atlanta Hawks Spotlight

The Atlanta Hawks Foundation gives back to the metro Atlanta community by providing Atlanta’s youth with the opportunity to play, grow and learn life and leadership skills through basketball.

The foundation successfully reaches these communities with their two key focus areas: 

  1. Basic Access to Courts and Play 

  2. Volunteer Coaching Development 


Basic Access to Courts and Play- Creating general access is one way the foundation is setting out to help give back to the communities. The Atlanta Hawks are committed to achieving this by increasing the availability of basketball courts, providing scholarships to Hawks camps and clinics. 
Volunteer Coaching Development- The Atlanta Hawks Foundation is partnering with trusted leaders to educate their volunteered clinic coaches to make sure their attendees are receiving the best experiences. Proving the Hawks clinic with high-level educated coaches to ensure successful teachings. 

Youth Basketball:

Jr. NBA/Jr. WNBA- Through the Atlanta Hawks, the Jr. NBA/Jtr. WNBA is a national support system designed for kids ages 5-14. The program provides youth basketball players with instructional support materials for players, parents, coaches, and officials. When a part of the program, members also receive a discount on a variety of NBA and WNBA merchandise.  
Jr. NBA/Jr. WNBA Biddy Ballers- Falling under the umbrella of the Jr. NBA/Jtr. WNBA program, the Jr. NBA/Jr. WNBA Biddy Ballers get the opportunity to play on an Official NBA court. Locally selected Jr. NBA/Jr. WNBA teams play each other during halftime on the Hawks basketball court while wearing a Hawks uniform replica during a home game.  

Community Outreach:

Court Renovation- Since 1995 and with the help of  The Home Depot, the Hawks re-pave courts, install new backboards, and nets and fencing in underprivileged Atlanta neighborhoods. The Atlanta Hawks Court Renovating Program renovates two courts each year in honor of the passing of Hawks scout Gary Wortman. 
Home Team Hero Award- Individuals who strive to better their community will be honored by The Atlanta Hawks with the Atlanta Hawks Home Team Hero Award presented by Amtrak. The honoree will be honored at a Hawks game, along with getting two round trip Amtrak tickets to New Orleans, four tickets to a Hawks home game, a Hawks jersey, a ticket donation to a charity of choice paid by the Hawks, and more. 
Lady Hawks- Since 1996, the Lady Hawks, players, and coaches’ wives, have hosted a luncheon to support the Project Prevent My House facility.  
Rebound Against Hunger- Philips Electronics, the Atlanta Hawks Foundation and Shareef Abdur-Rahim’s Future Foundation teamed up during the 2003-2004 and donated $25 to the Atlanta Community Food Bank for every rebound Shareef grabbed. 
Rolling Hawks- Since 1994, The Atlanta Hawks has sponsored the Shepherd’s Center wheelchair basketball team.  
Special Olympics- The Hawks and coaches lead clinics, drills, and play 5-on-5 games for 100 athletes and 25 coaches through the Georgia Special Olympics basketball teams 
Players Corner- Youth organizations in Atlanta receive home game tickets as selected Hawks players each purchase and donate 20 seats.  
A Day in the Life of a Child- Atlanta area mentoring groups are invited to a special brunch and a Hawks game in honor of The Hawks honoring Martin Luther king Junior, with the day “a day in the life of a child”  
Sadie Yarosh

Sadie Yarosh

Sports Philanthropy Network

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