Spotlight: Windy City Bulls


The Windy City Bulls are the G-League franchise associated with the Chicago Bulls and they play their home games out of the Sears Center in Hoffman Estates.

I had the opportunity to sit down with Jazmine Constantino on March 8, 2019 to discuss the terrific community efforts and programs run by WCB.

One thing that impressed me during our conversation was the way that the WCB really tried to engage the local communities surrounding the Sears Center.

During the year, WCB had many promotions to help promote local organizations.  Among those events were:

  • Family Faith Night with a portion of each ticket donated to Feed My Starving Children
  • Deaf Awareness Night
  • Community Heroes Night
  • Education Day
  • Charity Haircut Night
  • Boy and Girl Scout Day

Among the terrific programs they offer are fundraising tools for organizations.  These help the organization raise money for their cause by selling tickets and get the added perk of being able to participate in a unique experience.  The experiences include:

  • Spending a few hours on the court playing hoops with their group prior to the game
  • Presenting the colors for the National Anthem
  • High Fiving players on the way to the court
  • Participating in the National Anthem by standing with WCB players on the court
  • Cutting down the nets and taking home a piece of the action.

All of the opportunities listed above can be customized to your group so that the WCB can help you achieve your goals and help you raise more money for your organization.

When you get the opportunity to sit down and listen to the opportunities that they present, you can really feel the passion for giving back to the community.  During the offseason, WCB and their mascot make appearances at dozens of different events, golf outings, community functions and schools.  Their outreach obviously is used as a tool to attract people to the games, but importantly, they focus on having some good messages to present to the kids have them walk away with the valuable input from those in the sports business world. 

If you haven’t had the chance to attend one of their games, you should definitely take advantage of it by looking at their website at or following them on Twitter @WindyCityBulls.

Roy Kessel

Roy Kessel

Roy Kessel is the Founder of the Sports Philanthropy Network. Roy has worked in the sports business world for over 20 years including serving as an instructor in Northwestern University's graduate Sports Management Program. Having served as a sports lawyer representing athletes, entrepreneurs and start-up businesses, Roy has extensive experience helping organizations improve their strategy, marketing, communications and leadership development.
Sports Philanthropy Network

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