Listen in to this week’s Sports Philanthropy Podcast as Philip Leopold, Managing Partner of Sports Works joins our host Roy Kessel. Philip shares his insight into his “C-Suite” Sports Marketing Consulting and discussed his experiences working with the Vatican on their initiative “Sports and Faith at the Service of Humanity.”
HIGHLIGHTS FROM PHILIP’S PODCAST:
- 00:30 Background in Sponsorship
- 01:15 Sport and Faith at the Service of Humanity (Vatican initiative)
- 02:20 Brand marketing experience
- 05:00 Challenges non-profits face in securing sponsorships
- 10:20 Evaluating the ROI for sponsors
- 17:00 How sponsors behave unreasonably
- 20:00 Sustainable Impact
- 24:00 Reluctance of corporations to support faith-based initiative
- 28:10 Breadth of faith-based giving
- 29:30 Val Ackerman and leadership for college conferences
- 34:00 Working with colleges
- 35:45 Making changes at the policy level and impacting government
- 39:15 Philip as King of the Soccer World